Building a brand from the ground up

I partnered with the creative agency Panamera to develop and launch a comprehensive brand identity, including brand guidelines and a full asset library. I applied these new standards to all digital and print materials, including the website, social media, and product packaging for national and international markets. A key part of this role involved navigating international regulations and producing high-quality creative using only stock photography. Additionally, I wrote all copy and designed all visual elements for the social media campaign.

Scope

  • Packaging
  • Social Media