Legacy brand modernization and expansion

Hoffman’s Chocolates has been a household name in Palm Beach for over 40 years. I was hired at BBX Capital to help bring a new edge to this legacy brand. Working with Dean Schwartz from Sobo Concepts, we created the new logo and brand guidelines.

Scope

  • Branding
  • Web Design
  • Social Media
  • Packaging
  • Interior Design
  • Out of Home

Packaging

Signage

Vehicle Wraps